[ AGENCY PORTFOLIO ]
AKARI
- Client: AKARI
- Location: Once central, Dubai
- Industry: Wellness and rejuvenation
About project
Akari is a sophisticated wellness space in Dubai’s One Central that blends science-led therapies with serene design principles. Inspired by Japanese concepts of light and balance, Akari offers transformative experiences with advanced treatments such as Red Light Therapy and IHHT (Intermittent Hypoxic-Hyperoxic Training). The space is crafted to restore balance, renew energy, and support cellular wellbeing, combining cutting-edge technology with a tranquil, restorative atmosphere.
Catalyst Comms led the PR and communications strategy to introduce Akari to the UAE market, framing its unique blend of science, design, and elevated wellness. Our work includes launch press coverage, ongoing media relations, influencer experiences, assessing opportunities, lifestyle features and event support.


Scope of work
PR Strategy and plan
Press office in the region
Pre-launch and launch execution
Press release drafting and distribution
Influencer reviews and collaboration
Blog drafting
Activations and event collaborations






