[ AGENCY PORTFOLIO ]

VOSS ARABIA

About project

VOSS is a globally recognized premium water brand celebrated for its minimalist, Scandinavian-inspired cylindrical bottle and exceptional purity. Bottled from a pristine natural source in Southern Norway, VOSS has built a reputation for clean taste, modern design, and premium positioning, making it a favourite in luxury hospitality, high-end retail, and curated lifestyle environments worldwide. 

Catalyst Comms handles all PR and communications for VOSS across the UAE and the wider GCC, supporting the brand’s expanded footprint with intentional, credibility-driven collaborations across fashion, beauty, lifestyle, health & wellness, hospitality, and art sectors. Our role includes press release drafting, media pitching, influencer engagement, experiential activations, collaborations and ongoing narrative building that reinforces VOSS as the premium hydration choice for influential and curated audiences.

Scope of work

PR Strategy and plan

Press office in the region

Press release drafting and distribution

Influencer seeding and collaborations

Activations and event collaborations